Marketing & PR

FutureLearn Marketing 101

• FutureLearn Marketing Playbooks
• FutureLearn Brand Direction and Guidelines
• Marketing FAQs

How can partners promote their courses

• Do you have guidance on SEO link building basics?
• How can I successfully market my course?
• Student influencers
• Can I use learner testimonials?
• When should I market my course? (Course marketing timeline)
• How do I use FutureLearn's tracking link tool?

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How FutureLearn promotes short courses

• How does FutureLearn announce that a new Partner has joined?
• How does FutureLearn market short courses?

How FutureLearn promotes degrees

• How does FutureLearn market Degrees and what can I do to help?
• What other marketing activities do FutureLearn do to promote Degrees?

Marketing 101 - PR

• How does FutureLearn work with partners on bigger PR campaigns

Marketing 101 - Email

• How can I promote my course through marketing emails?
• How can I write a good blog?

Marketing 101 - Social Media

• How can I post about my course on social media?