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  1. FutureLearn Partner Support
  2. Marketing & PR

Marketing & PR

FutureLearn’s approach to marketing and announcing your courses

FutureLearn Marketing 101

  • FutureLearn Marketing Playbooks
  • FutureLearn Brand Direction and Guidelines
  • Marketing FAQs

How can partners promote their courses

  • Do you have guidance on SEO link building basics?
  • How can I successfully market my course?
  • Student influencers
  • Can I use learner testimonials?
  • When should I market my course? (Course marketing timeline)
  • How do I use FutureLearn's tracking link tool?
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How FutureLearn promotes short courses

  • How does FutureLearn announce that a new Partner has joined?
  • How does FutureLearn market short courses?

How FutureLearn promotes degrees

  • How does FutureLearn market Degrees and what can I do to help?
  • What other marketing activities do FutureLearn do to promote Degrees?

Marketing 101 - PR

  • How does FutureLearn work with partners on bigger PR campaigns

Marketing 101 - Email

  • How can I promote my course through marketing emails?
  • How can I write a good blog?

Marketing 101 - Social Media

  • How can I post about my course on social media?
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