The following article describes how FutureLearn handles the announcement of new partners.
We announce new partnerships as a post across our main social channels directing the audience to the partner‘s FutureLearn page which includes a list of the partner’s courses. i.e. https://www.futurelearn.com/partners/the-open-university
FutureLearn has a presence on each of the following channels:
- LinkedIn – FutureLearn (brand page)
During the onboarding, we also provide guidance for partners to write strong SEO landing pages for their institution.
We are happy to work on a joint press release to announce the partnership to the industry. The partner institution is expected to share the workload of drafting / adding quotes / distributing the press release to education trade media. The partner’s comms / press team must be made aware of the release before activity begins.